Our Team
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Paul Martin Jensen - Co-Founder and CEO
Paul Jensen is Founder & CEO of Etalia. He has worked with hundreds of experts and executives from dozens of countries over the last 20 years, helping them promote their research, earn media coverage, and influence public policy and practice.
From 2013 to 2020 he served on the Executive Management Team of the world’s oldest global health organization, the International Union Against Tuberculosis and Lung Disease, overseeing organizational messaging, strategy, advocacy, and efforts to disseminate scientific research.
Prior to that, he was Deputy Director of action.org, a network of global health advocacy organizations. His analytical work has earned news coverage from more than 100 media outlets worldwide, including the NY Times, the Financial Times, the Washington Post, BBC, CNN, Al Jazeera, Reuters and others.
He’s conducted field research in more than 20 countries across Africa, Asia, Europe and Latin America. After 16 years in Washington, D.C., he now lives in Vermont with his family.
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Carolyn Barnwell - Co-Founder and Director of Executive Growth and Leadership
Carolyn Barnwell is an executive coach and stress resilience trainer who helps high-performers and impact-driven leaders avoid burnout and build confidence from the inside out. She teaches exercises based on neurophysiology, and delivers meaningful, reinvigorating experiences informed by her background as a creative producer and facilitator.
She has trained leaders from Adobe, NASA, LinkedIn, TED, Dartmouth Health, and Accenture. Previously, she was the Head of Production at the impact agency GROUND, and a producer at National Geographic for 6 years focused on science and exploration storytelling.
Carolyn was a trainer in the National Geographic Sciencetelling™ Bootcamp for conservationists around the world. Carolyn studied Human Ecology at Middlebury, documentary production at the Salt Institute, and leadership coaching with Accomplishment Coaching.
She enjoys memorable group experiences and exploring outdoors.
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Mila Phelps Friedl - Educational Writer and Media Strategist
Mila Phelps Friedl is an educational content writer, ghostwriter, and media strategist. With a diverse background in content creation and digital communications, she has effectively managed social media strategies, led content development, and enhanced brand visibility and voice for organizations in the technology, arts, and health science sectors.
Mila holds a B.A. in Journalism from Ithaca College and has authored and collaborated on published articles for various print and online publications. Her work is characterized by a commitment to impactful storytelling, accessibility, and education.
In her free time, Mila volunteers with arts initiatives, and continues to pursue her own narrative writing , some of which has been published in the NY Times.
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Dr. Paula Fujiwara - Scientific Advisor
Paula I. Fujiwara, MD, MPH, has been a leader in public health research and clinical management for over 30 years. Working as an independent consultant with organizations like USAID, the Stop TB Partnership, and the World Organisation for Animal Health Fujiwara has brought a wealth of experience to her work in public health. She currently serves as a Scientific Advisor for the Asia Pacific Cities Alliance for Health and Development and Antidote.ngo, leveraging her expertise to address critical public health challenges.
For 20 years, she provided strategic visioning and technical knowledge across both operational and clinical research in TB at The International Union Against Tuberculosis and Lung Disease (The Union), in Paris, France. As Scientific Director (2013-2021), she was responsible for overseeing all technical departments and projects in Africa, Asia, and Latin America. Dr. Fujiwara was seconded by the U.S. Centers for Disease Control and Prevention to New York City's Bureau of TB Control from 1992-2000, during which time, as an Assistant Commissioner of Health, she led efforts to reduce cases of TB by more than two-thirds and almost completely eliminated multidrug-resistant TB. She has served with the World Health Organization, the Global Fund to End AIDS, Tuberculosis, and Malaria, and was on the Stop TB Partnership Board of Directors Executive Committee, where she was the chairperson of the Task Force charged with writing the “Global Plan to End TB 2016-2020: the Paradigm Shift”, as well as revisions for 2018-2022, and the most current edition for 2023-2030.
She completed her medical training at the University of California (UC) Davis and UC San Francisco and also holds Master of Public Health and Master of Science degrees from UC Berkeley. She has published widely on the public health aspects of TB and HIV, prevention of tobacco smoking in low-and middle-income countries, and rabies. Her ongoing work centers on One Health and the prevention of psychological manipulation using a public health approach.
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Paul Barnwell - Writer and Editor
Paul Barnwell is a freelance writer and editor. Paul has written for publication for over fifteen years, penning a wide variety of communications including op-eds, blog posts, white papers, case studies, newsletters, personal essays, articles, and more. His work has appeared in The Atlantic, The Washington Post, Education Week, Common Sense Education, Chronicle for Higher Education, Harvard Ed., and others.
Paul taught in public schools in Kentucky and New Hampshire from 2004-2022. During that time, he often reflected and wrote about trends inside and outside of the classroom. He pioneered online and hybrid teacher professional development and created interdisciplinary courses, including the first digital storytelling course in his district.
Paul holds a B.A. in American Literature from Middlebury College and an M.A. in English Literature from the Middlebury Breadloaf School of English.
He lives with his wife Rebecca in New Hampshire, where he enjoys land stewardship and hobby farm projects both large and small.
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Melinda Kretschmer - Executive Assistant
Melinda Kretschmer combines over a decade of expertise in administrative management, customer support, and project coordination to enhance operational efficiency and deliver exceptional client experiences. With a diverse professional background spanning education and technology, Melinda has held previous roles as a Customer Support Specialist and Implementation Strategist at Element451, where she honed her skills in client relations and training. She also brings over 18 years of experience in higher education, including teaching undergraduate courses, academic advising and program development. Melinda holds a Master of Education in Curriculum and Instruction with a secondary focus on Instructional Technology from the University of South Florida and a Bachelor of Science in Technical Management from DeVry University. Melinda enjoys the beach and planning trips.